Partnership to Reach Spanish Speakers

Recently we told you about the Bible App passing 11 million downloads. We’ve also shared how, so far, YouVersion users have spent more than 3.5 billion minutes reading the Bible. Of course we couldn’t be happier to see numbers like these. But there are some other numbers you should also know about. Recent polls indicated most people (more than 70%) felt it was important to know more about the Bible. But even among those people who said they thought they ought to read the Bible, most also admitted that they rarely do—with many even saying they didn’t read it at all.

Clearly, we need to make it even easier for people to engage with God’s Word. We need to get it into more hands. Today we’re pleased to announce a new partnership intended to do just that. The American Bible Society (ABS) is introducing an exciting campaign, called Descubre La Biblia, to promote Bible engagement within the Spanish-speaking community. As part of that plan, ABS is joining with YouVersion to launch the Bible App in Spanish, which will feature several of the world’s best-known Spanish Bible translations including the Reina Valera 1960.

If you have any friends who speak Spanish, we’d love for you to share the Bible App with them. To access YouVersion.com in Spanish, simply visit http://es.youversion.com/, or choose “Español” from the language selection box in the lower left corner of the site. (Users who already have Spanish (Español) selected as their language of choice on their device will automatically see the Bible App in Spanish.)

You’re on a Roll!

Thank you. In the two weeks since we shared the huge goal of reaching 1 billion minutes of Bible engagement in January 2011, YouVersion users have proven what we’ve known all along: you guys rock! You’ve gone above and beyond in responding to each of the ways you could help, and it is working as we see momentum building toward January.

11 million devices. Last week we passed another significant milestone: the Bible App has been installed on more than 11 million mobile devices! When you let others know about the Bible App, you’re introducing them to something that can help them hear from God no matter where they are.

Please keep voting for us at Mashable. We just got word about some more exciting news: your votes in the 4th Annual Mashable Awards propelled us into the final round! We are one of five finalists in our category: Best Mobile User Experience. Now the fun really starts 🙂 We’re facing some stiff competition and the next round of voting lasts just two weeks, so we have until December 15 to stack up the votes. It would be awesome to see God’s Word take home the trophy at one of the top awards events in the tech community. We’d love for you to join us in voting daily!

Christmas Reading Plan starts today. Finally, we’ve got lots of things rolling out to make your Bible reading experience better and better. One we’re particularly excited about today is the launch of a Christmas Reading Plan. It’s a 25-day plan that will help you stay focused on what’s important this season. You can read through it on your own or share it with your family or small group.

We’re so thankful to share this season with you. The YouVersion community is the tops, and we appreciate your partnership in helping more and more people become captivated by God’s Word.