Teaching Pastors: Search through contributed videos on a particular verse to find sermon illustrations that are relevant.
Bloggers: Download a WordPress plug-in [future development] that will take any post you have where you reference a verse and instantly index it in YouVersion.
Tag verses with latitude and longitude coordinates that reference where events in verses took place (ie: birth of Jesus in Bethlehem), and then use Google Maps in a mashup to create a map of the verses of the Bible.
Email this scripture to someone who just recently lost a child. (Lamentations 3:18-23)
Pastors: Link your sermon outlines to each of the verses that are contained within.